
Procedural design provides freedom – and this is exactly what the animation project for TraderLine is built upon. The retail wall system was generated entirely procedurally: from the structure, through accessories and dimensions, to textures. As a result, the product can exist in an almost unlimited number of variants. The animation focuses on showcasing the system’s capabilities and flexibility in real-world retail applications. This is an example of a project where 3D technology is not merely visual, but a practical tool for scaling a client’s offering.